An evaluation of Spanish hotel websites: Informational vs. relational strategies

  1. Escobar-Rodríguez, T.
  2. Carvajal-Trujillo, E.
Journal:
International Journal of Hospitality Management

ISSN: 0278-4319

Year of publication: 2013

Volume: 33

Issue: 1

Pages: 228-239

Type: Article

DOI: 10.1016/J.IJHM.2012.08.008 GOOGLE SCHOLAR
Data source: Scopus