Choice of entry mode, strategic flexibility and performance of international strategy in hotel chains: An approach based on real options

  1. De Camacho, E.G.S.
  2. Sánchez, A.V.
Revue:
European Journal of Tourism Research

ISSN: 1314-0817 1994-7658

Année de publication: 2015

Volumen: 9

Pages: 92-114

Type: Article