Commercial strategies in the olive oil bottling sector in Spain: A strategic group analysis

  1. Sánchez, A.V.
  2. Díaz, Y.P.
  3. Lévy-Mangin, J.-P.
Journal:
Journal of International Food and Agribusiness Marketing

ISSN: 0897-4438 1528-6983

Year of publication: 2005

Volume: 17

Issue: 2

Pages: 107-133

Type: Review

DOI: 10.1300/J047V17N02_06 GOOGLE SCHOLAR