Strategies for media literacy: Audiovisual skills and the citizenship in Andalusia
ISSN: 2254-7339
Année de publication: 2012
Volumen: 1
Número: 1
Pages: 22-26
Type: Article
D'autres publications dans: NAER: Journal of New Approaches in Educational Research
Résumé
Media consumption is an undeniable fact in present-day society. The hours that members of all social segments spend in front of a screen take up a large part of their leisure time worldwide. Audiovisual communication becomes especially important within the context of today's digital society (society-network), where information and communication technologies pervade all corners of everyday life. However, people do not own enough audiovisual media skills to cope with this mass media omnipresence. Neither the education system nor civic associations, or the media themselves, have promoted audiovisual skills to make people critically competent when viewing media. This study aims to provide an updated conceptualization of the "audiovisual skill" in this digital environment and transpose it onto a specific interventional environment, seeking to detect needs and shortcomings, plan global strategies to be adopted by governments and devise training programmes for the various sectors involved.
Références bibliographiques
- Aguaded, J.I. (2012). United Nations aiming at Media Literacy Education. Comunicar, 38, 7-8. DOI: 10.3916/C38-2012-01-01
- Buendía, L. (1997). La investigación por encuesta. In L. Buendía, P. Colás, & F. Hernández (Eds.), Métodos de investigación en Psicopedagogía. Madrid: McGraw-Hill.
- Buckingham, D. (2007). Beyond Technology: Children's Learning in the Age of Digital Media. Cambridge: Polity Press.
- Cohen, L. & Manion, L. (1990). Investigación educativa. Madrid: La Muralla.
- Commission of the European Communities (2009). Commission recommendation 20.8.2009 on media literacy in the digital environment for a more competitive audiovisual and content industry and an inclusive knowledge society. Bruxelles. Retrieved from http://ec.europa.eu/culture/media/literacy/docs/recom/c_2009_6464_en.pdf
- Corbetta, P. (2003). Metodología y técnicas de investigación social. Madrid: McGraw-Hill.
- Del Rincón et al. (1995). Técnicas de investigación de ciencias sociales. Madrid: Dykinson.
- European Union (2006). Recommendation of the European Parliament and of the Council of 18 December 2006 on key competences for lifelong learning. Brussels: European Union. Retrieved from http://eurlex.europa.eu/LexUriServ/LexUriServ.do?uri=OJ:L:2006:394:0010:0018:en:PDF
- Frau-Meigs, D. & Torrent, J. (Eds.) (2009). Mapping Media Education Policies in the World. Visions, Programmes and Challenges. New York: The United Nations-Alliance of Civilizations in co-operation with Grupo Comunicar. Retrieved from http://www.unaoc.org/images//mapping_media_education_book_final_version.pdf
- Nielsen (2009). How Teens Use Media. A Nielsen report on the myths and realities of teen media trends. New York: The Nielsen Company. Retrieved from http://blog.nielsen.com/nielsenwire/reports/nielsen_howteensusemedia_june09.pdf
- Parlamento Europeo (2008). Informe sobre la alfabetización de los medios de comunicación en un mundo digital. Documento de sesión. Retrieved from http://www.europarl.europa.eu/sides/getDoc.do?pubRef=-//EP//TEXT+REPORT+A6-2008-0461+0+DOC+XML+V0//ES
- Prensky, M. (2001, October). Digital Natives, Digital Immigrants, In On The Horizon, MCB University Press, 9(5). Retrieved from http://www.marcprensky.com/writing/Prensky%20-%20Digital%20Natives,%20Digital%20Immigrants%20-%20Part1.pdf
- UNESCO (1982). Grunwald declaration on media education. UNESCO: Grunwald, Federal Republic of Germany. Retrieved from http://www.unesco.org/education/pdf/MEDIA_E.PDF