Géneros y formatos para la televisión digital. Análisis en los países andinos

  1. Suing, Abel 1
  2. González, Verónica 1
  3. Aguaded, Ignacio 2
  1. 1 Universidad Técnica Particular de Loja
    info

    Universidad Técnica Particular de Loja

    Loja, Ecuador

    ROR https://ror.org/04dvbth24

  2. 2 Universidad de Huelva
    info

    Universidad de Huelva

    Huelva, España

    ROR https://ror.org/03a1kt624

Journal:
Anagramas: Rumbos y sentidos de la comunicación

ISSN: 1692-2522

Year of publication: 2015

Volume: 14

Issue: 27

Pages: 29-47

Type: Article

DOI: 10.22395/ANGR.V14N27A2 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

More publications in: Anagramas: Rumbos y sentidos de la comunicación

Abstract

 The purpose of the research is to analyze the current television formats in the transition to digital terrestrial television in the Andean countries, and to identify alternatives for the local television. The research is justified in view of the analog blackout that will occur between 2018 and 2020. The methodology is both qualitative and quantitative; the instruments are content analyses and semi-structured interviews. The results allow concluding that the local production contents are linked to current events. The elements that influence the creation of contents are related to factors of identity, economic resources, human talent and narratives. The hybridization of formats promoting culture is an option for the local stations.