Rocío Arteaga Sánchez-rekin lankidetzan egindako argitalpenak (2)

2017

  1. Adoption of Online Social Networks to Communicate with Financial Institutions

    Journal of Promotion Management, Vol. 23, Núm. 2, pp. 228-257

2015

  1. The presence of large Spanish companies in online social networks

    Journal of Marketing Analytics, Vol. 3, Núm. 4, pp. 171-186