Youtubers e instagrammersUna revisión sistemática cuantitativa

Abstract

The era of participatory culture and user-generated content has awakened new avenues for digital communication, where young influencers play a critical role: social media. The present study attempts to gather, through a quantitative systematic review, the repertoire of research published about youtubers and instagrammers from 2014 to April 2019 in two of the leading international databases for bibliographic references: Web of Science and Scopus. The results point to a prevalence of documents behind paywalls, written in English and Spanish, with a maximum impact of ten citations, and collected in the area of Social Sciences. Likewise, the keywords are highlighted: social media, Youtube, youtubers, digital literacy, Instagram and selfies. In short, we observe an academic and English-Spanish interest in the study of media competencies, self-taught learning and the development of youth identity on YouTube and Instagram.