Investigatingtheimportanceofproducttraceability in the relationship between product authenticity and consumer willingness to pay

  1. Marozzo, V.
  2. Vargas-Sánchez, A.
  3. Abbate, T.
  4. D’Amico, A.
Journal:
Sinergie

ISSN: 0393-5108

Year of publication: 2022

Volume: 40

Issue: 2

Pages: 21-39

Type: Article

DOI: 10.7433/S118.2022.02 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus