Investigatingtheimportanceofproducttraceability in the relationship between product authenticity and consumer willingness to pay

  1. Marozzo, V.
  2. Vargas-Sánchez, A.
  3. Abbate, T.
  4. D’Amico, A.
Revue:
Sinergie

ISSN: 0393-5108

Année de publication: 2022

Volumen: 40

Número: 2

Pages: 21-39

Type: Article

DOI: 10.7433/S118.2022.02 GOOGLE SCHOLAR lock_openAccès ouvert editor