NH hotelesejemplo de gestión responsable, transparente e innovadora

  1. Mª del Amor Jiménez Jiménez 1
  2. Ana Gessa Perera 1
  3. Marta Martín Martín 2
  4. Antonio Ruiz Jiménez 3
  1. 1 Universidad de Huelva
    info
    Universidad de Huelva

    Huelva, España

    ROR https://ror.org/03a1kt624

    Geographic location of the organization Universidad de Huelva
  2. 2 NH Hoteles (España)
  3. 3 Universidad de Sevilla
    info
    Universidad de Sevilla

    Sevilla, España

    ROR https://ror.org/03yxnpp24

    Geographic location of the organization Universidad de Sevilla
Journal:
Revista de responsabilidad social de la empresa

ISSN: 1888-9638

Year of publication: 2014

Issue: 17

Pages: 137-160

Type: Article

More publications in: Revista de responsabilidad social de la empresa

Abstract

Responsibility, transparency and innovation team up in NH Hotels to integrate voluntary social and environmental concerns in its management to improve their competitiveness and added value. This business group, responsible com- pany in the hospitality industry, is the subject of this study, where we analyze the innovative changes made to the company’s management, both strategic and operational levels, to adapt to new requirements and accountability sus- tainable development goals.