DIRECCION DE EMPRESAS Y MARKETING
Département
TOMAS
ESCOBAR RODRIGUEZ
CATEDRATICO DE UNIVERSIDAD
Publications dans lesquelles il/elle collabore avec TOMAS ESCOBAR RODRIGUEZ (12)
2023
-
Influence of leadership style on knowledge management and hospital efficiency
Gaceta Sanitaria, Vol. 37
2022
-
A FCM Approach to Understand Social Commerce of Touristic Products
International Journal of Hospitality and Tourism Systems, Vol. 15, Núm. 2, pp. 1-12
-
Determining factors influencing use of caravanning tourism apps
Journal of Tourism Analysis = Revista de Análisis Turístico, Vol. 29, Núm. 1, pp. 160-184
2017
-
Facebook and the intention of purchasing tourism products: moderating effects of gender, age and marital status
Scandinavian Journal of Hospitality and Tourism, Vol. 17, Núm. 2, pp. 129-144
2015
-
Corporate facebook and stakeholder engagement
Kybernetes, Vol. 44, Núm. 5, pp. 771-787
-
Influence of trust and perceived value on the intention to purchase travel online: Integrating the effects of assurance on trust antecedents
Tourism Management, Vol. 47, pp. 286-302
-
Lo que no se mide no se gestiona: el éxito empresarial en las redes sociales
AECA: Revista de la Asociación Española de Contabilidad y Administración de Empresas, Núm. 110, pp. 13-16
2014
-
Factors that influence the perceived advantages and relevance of Facebook as a learning tool: An extension of the UTAUT
Australasian Journal of Educational Technology, Vol. 30, Núm. 2, pp. 136-151
-
Online purchasing tickets for low cost carriers: An application of the unified theory of acceptance and use of technology (UTAUT) model
Tourism Management, Vol. 43, pp. 70-88
2013
-
An evaluation of Spanish hotel websites: Informational vs. relational strategies
International Journal of Hospitality Management, Vol. 33, Núm. 1, pp. 228-239
-
Consumer acceptance and use of airline e-commerce websites to purchase tickets: an application of the Extended UTAUT (UTAUT2)
Descubriendo nuevos horizontes en administracion: XXVII Congreso Anual AEDEM, Universidad de Huelva, 5, 6 y 7 de junio de 2013
-
Online drivers of consumer purchase of website airline tickets
Journal of Air Transport Management, Vol. 32, pp. 58-64